eCommerce Articles, Industry News & Trends | eCommerce, Marketing, Design Articles » Data Feeds

Interview: Lin Grosman Talks About GoDataFeed Shopping Engine Solutions

eCopt — Sun, 13 Jul 2008 18:57:15 +0000

GoDataFeed specializes in the automated delivery of product data feeds to over 40 major comparison shopping engines for merchants interested in saving time and effectively sending, optimizing and analyzing their feed content. GoDataFeed works together with merchant sellers, search engine marketing and optimization firms, hosting companies and a variety of other service providers, many of which are attracted to GoDataFeed’s affordable, efficient model designed to increase visitors and product/brand reach within the individual shopping channels.

In addition to the data feed automation, optimization and tracking processes, GoDataFeed truly cares about their clients success and always aims to exceed their expectations by offering the support and resources needed to meet the demands of their individual client needs.
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Interview: Kurt Illian Talks About FeedPerfect Data Feed Solutions

eCopt — Mon, 07 Jul 2008 18:20:12 +0000

FeedPerfect, a Solid Cactus company, offers professional comparison shopping engine and data feed solutions to eCommerce sellers interested in getting their product information imported, optimized and published within popular shopping portals and destinations. FeedPerfect’s data feed solutions are designed with ease of use and efficiency in mind. Merchants who use FeedPerfect are able to utilize all of the categorization methods and data requirements for each CSE directly from the merchant application dashboard. Once store products are imported into the app., a variety of tools can be used to mass categorize product groups, pre-validate product data and automatically submit products directly into each supported shopping engine.

In addition, FeedPerfect takes the process a step further by providing useful tools to help merchants optimize their individual data feeds, track product performance and analyze product and engine statistics, making it much easier to adjust data or make changes to improve performance.
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Interview: Rick Backus Talks About CPC Strategy Data Feed Services

eCopt — Sun, 22 Jun 2008 20:01:06 +0000

Awhile back we kicked off a new interview series with top comparison shopping engine and data feed management companies in an effort to introduce our readers to some of the industry players and to inform merchants about the types of services offered by the different providers. This interview is roughly the fourth CSE services one we’ve conducted and I am happy to report that it appears as though we’ve got a few more in store due to be released within the month.

CPC Strategy is a provider of comparison shopping engine and data feed marketing services for merchants interested in leveraging the power of online shopping engines in an effort to increase shopper, buyer and brand awareness in the world of online retail. CPC Strategy’s solution is meant to take an individual approach to CSE selling taking into consideration that different sellers may have separate goals when it comes to marketing through comparison shopping.

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Interview: Steven Roth Talks About Channel Intelligence Data Feed Services

eCopt — Wed, 07 May 2008 22:49:33 +0000

This interview marks the second of two we have conducted with the folks over at Channel Intelligence. For more insights into the company and their services be sure to check out the first interview we did with Vik Murty about SellPath.

As a core part of their solution, Channel Intelligence offers industry leading comparison shopping and data feed services for merchants and eCommerce sellers who are interested in receiving high-end channel marketing technology from a company with a long standing reputation in this industry. The individual comparison shopping services are designed to make the process of generating, uploading, optimizing and tracking feeds as simple and easy as possible on the publisher. Also, they are setup in a way that makes it absolutely clear which campaigns are producing what, giving additional insight into the campaigns that may need to be improved or tweaked in order to produce the desired results.
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Interview: Gary MacDougall Talks About ChannelBrain Data Feed Services

eCopt — Sun, 27 Apr 2008 23:18:13 +0000

ChannelBrain is Freeportway’s (parent company) service for eCommerce merchants looking to market or sell within Online marketing channels such as comparison shopping engines (CSE’s) and shopping portals. ChannelBrain’s solution is designed to help and facilitate the process of syndicating various products offered by merchants and eTailers to numerous CSE’s all from one, simple to use location and tool. In addition to the formatting, ease of syndication and one-click solution, ChannelBrain also offers users the ability to create their campaigns so that progress, or lack of, can be tracked.
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Interview: Stuart Larkins Talks About DoubleClick Performics Data Feed Marketing

eCopt — Sun, 06 Apr 2008 23:33:26 +0000

We have recently added a new section to our comparison shopping guide dedicated to the top data feed companies that currently offer comparison shopping engine listing services including feed generation, submission, distribution, management and tracking. Some merchants find it difficult to setup, manage and track their individual CSE campaigns and sometimes they just don’t have the time to deal with all that’s involved. For this reason, several companies now offer different services designed to help ease or take-over these tasks for any merchant who may fit into either category.

One such company featured on our data feeds list, DoubleClick Performics, was gracious enough to spend some time with me in order to discuss their comparison shopping solution details more in depth. I hope to eventually take the time to talk with each company on our list so that our readers can pick and choose based on the individual needs or goals of any CSE campaign.
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Google Base Bulk Uploads New Name, Now Called Data Feeds

eCopt — Sat, 08 Dec 2007 19:20:20 +0000

Google Base Blog announced today that they are changing the name of their ‘bulk uploads’ tab to be more in line with eCommerce publisher and merchant terminology. The tab will now be called ‘data feeds,’ which still appears under the My Items tab next to Active and Inactive Item links (see screenshot above).
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Google Base Re-Introduces Model_Number Attribute

eCopt — Sat, 24 Nov 2007 16:40:14 +0000

Lots of news from Google Base this past week. Sweet!!

There was a post yesterday afternoon on the Google Base blog announcing the re-introduction of the model_number attribute. Model numbers are similar to the MPN (manufacturers part number) or UPC (Universal Product Code) data feed attributes.

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Google Base Adds New Bulk Upload Dashboard

eCopt — Tue, 20 Nov 2007 22:11:34 +0000

The Google Base blog has a new post today announcing the addition of a new bulk upload dashboard within Base user accounts. This announcement comes shortly after an interview I conducted where I was told they would be adding some features and continuing to improve what they already have. I was just commenting with one of our readers about the lack of posts on Base’s blog, it’s nice to see them post again so soon.
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Google Product Search Partners Make Bulk Uploads Easy

eCopt — Sun, 04 Nov 2007 19:05:39 +0000

Announcing Google Product Search Partner Program

Google recently added a new page and a new partner program to their services menu. The program is meant for data feed companies who allow online sellers to easily integrate with Google Product Search (formerly Froogle) and Google Base. So far, three companies have been named official Google Product Search Partners. ChannelAdvisor, Channel Intelligence and SingleFeed all made the inaugural list and now appear alongside the bullet points outlined on the new partner page.
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Getting The Most Out Of Shopping Portals & Data Feeds

eCopt — Wed, 01 Aug 2007 20:02:16 +0000

Since the late 90’s, comparison shopping has been an important part of Online selling and eCommerce. Over the years it has changed drastically from what it once was and has now grown far beyond what anyone could have predicted back then.
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Live.com Product Search & MSN Shopping Comparison Engines

eCopt — Fri, 04 May 2007 17:02:24 +0000

Live Search was officially released from beta in September of 2006 when it began to power MSN search results. Since then we have seen many more beta projects from Windows including feeds search and even one for products. Windows Live Product Search is meant to compete with other online comparison shopping giants including Google Product Search, Yahoo Shopping, Shopping.com and more.

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eCommerce Articles, Industry News & Trends | eCommerce, Marketing, Design Articles » Data Feeds

Interview: Lin Grosman Talks About GoDataFeed Shopping Engine Solutions

Interview: Kurt Illian Talks About FeedPerfect Data Feed Solutions

Interview: Rick Backus Talks About CPC Strategy Data Feed Services

Interview: Steven Roth Talks About Channel Intelligence Data Feed Services

Interview: Gary MacDougall Talks About ChannelBrain Data Feed Services

Interview: Stuart Larkins Talks About DoubleClick Performics Data Feed Marketing

Google Base Bulk Uploads New Name, Now Called Data Feeds

Google Base Re-Introduces Model_Number Attribute

Google Base Adds New Bulk Upload Dashboard

Google Product Search Partners Make Bulk Uploads Easy

Getting The Most Out Of Shopping Portals & Data Feeds

Comparison Shopping Then & Now:

Live.com Product Search & MSN Shopping Comparison Engines

Live.com Product Search & MSN Shopping Overview: