Advanced
Home    About    Contact    Services    Sitemap
eCommerce Marketing & Optimization

Interview: Autumn Looijen Talks About StreetPrices

eCommerce Business

StreetPrices Company Logo

StreetPrices is a comparison shopping engine and bargain/deal shopping finder site that focuses on consumer electronics products, but also covers products that range from computer equipment to office products, including PC components. StreetPrices has been in existence since about 1997 and lists both new and used products within their shopping engine. Their price search engine scours the Net for the lowest priced items and displays them to shoppers who are using their interface.

Browse links or type in a manufacturer, part number or key word in our search box to find the items you are looking for. Click on ‘Compare Prices’ for the product of your choice or refine your search query for more results. Compare shipping, prices and in-stock status from a variety of merchants and click through to be taken directly to the product page on the merchant website. Finding items is easy and fast!

Shoppers who use StreetPrices have access to their unique user interface and technology.

  • Browse product categories by low price, manufacturer or popularity
  • Search extensive database to find the most relevant search results
  • View Search Results Trees to quickly and easily refine queries
  • Power Search by product feature such as Megapixels or Digital Zoom
  • Provide feedback and discuss products and merchants on user forums
  • Purchase with confidence knowing that you’ve found a great deal

eCopt Interview Icon Roughly how many merchants are included within StreetPrices?

StreetPrices Interview Icon 175

eCopt Interview Icon Roughly how many products are included within StreetPrices?

StreetPrices Interview Icon We’ve expanded our database to almost two million products this year, focusing on electronics. Our sister site Compare123.com covers six million products.

eCopt Interview Icon Roughly how many individuals currently work on the StreetPrices support and coding teams?

StreetPrices Interview Icon We have a close-knit team of under 25 people. Most people expect us to be much, much bigger (given our large web presence), but we’d rather have a small team of the very best people.

Our small size means that when merchants tell us something, it’s a short trip from the account manager to the CEO’s ears. As a result, we provide the best merchant support in the business. Our account managers are available over the phone to walk merchants through the sign-up process and help optimize feeds, and we’ve created quite a few tools based on merchant requests.

eCopt Interview Icon What other places across the Internet, if any, are merchants and products included?

StreetPrices Interview Icon In addition to StreetPrices, merchants’ products will appear on our sister site Compare123.com. StreetPrices focuses on electronics, while Compare123.com promotes a wider variety of items.

StreetPrices is also available over AIM, which I love using for very quick price checks. If you send an AIM to StreetPricesBot, for example “canon xti”, it will give you the lowest price, and give you a link to see all the sellers. Tell StreetPricesBot “hi” to see how it works.

In addition, we have an international presence for merchants who ship abroad, converting prices to foreign currencies and managing import duty and
VAT calculations. Currently, we support the UK (uk.streetprices.com), Canada (ca.streetprices.com), and Ireland (ie.streetprices.com).

eCopt Interview Icon What, in your opinion, are the highlight features StreetPrices offers it’s users?

StreetPrices Interview Icon StreetPrices is fast, accurate, and easy to use. We’ve always been innovative — for example, we were the first company to introduce price alerts and price graphs.

We let you search TVs and digital cameras by specs, so you can find the best deal across different products. Want a 17″ TV (or better)? Here are the 10 cheapest options:

Ten of the cheapest 17″ TV’s Example

We’re about to release a whole set of fun features later this month to make StreetPrices more personalized and even easier to use.

eCopt Interview Icon What, in your opinion are the highlight features StreetPrices offers merchants?

StreetPrices Interview Icon First, we actually answer the phone. So you get a fast human response and a quick turn-around time on issues, questions and requests. We compile pricefiles hourly, so it’s easy for us to fix problems.

Second, we have a really nice suite of reporting tools. They give a complete picture of each merchant’s traffic from different angles. For example, we offer really detailed click logs, including IP addresses, URLs from before and after the click, and other information. Merchants can also see clicks by product and time.

We also offer pricefile optimization tools, like our Product Rank Spreadsheet. It shows all the products you’re listing on StreetPrices. For each product, you can see your placement, as well as the top (lowest) three prices.

eCopt Interview Icon Are new features being added and updated often? How often would you say?

StreetPrices Interview Icon I’m really excited about our new release, which is coming out this month. We’re introducing common-sense product pages that will show you all of a digital camera’s kits on one page. We’re also adding searchable stickynotes so you can save your product research, and tools to help you organize your shopping.

Here’s a sneak peek:

New StreetPrices Sneak-Peak Screenshot

We’re continuously adding new features to make the site better for merchants and for users.

eCopt Interview Icon How does StreetPrices plan to stay competitive with sites like Amazon and eBay marketplaces?

StreetPrices Interview Icon The Amazon marketplace is complementary — we already include its lowest price in our merchant results.

eBay is great for finding one-of-a-kind items, but terrible if you want to compare prices. The listings are disorganized, so it’s hard to compare apples to apples, and their search results are cluttered with products you don’t want. Compare that to StreetPrices, where you’ll find the right product on the right page, with all the sellers organized in easy-to-read chart.

eCopt Interview Icon Where do you see StreetPrices in the next 3-5 years?

StreetPrices Interview Icon Supreme World Leader.

eCopt Interview Icon What Online product marketplaces, other than StreetPrices, do you personally use to shop from?

StreetPrices Interview Icon I use Craigslist for free stuff, and eBay for antiques.

I have personally used StreetPrices in the past and it’s one reason why I added them to our Product Listing Guide. They helped me find a great price on a new digital camera, directed me to the merchant who sold it at that price and I bought it. I still have the camera today and it still takes great pictures. Since then I haven’t personally used the site to find any electronics I own, but it is a very valuable service that saves shoppers both time and money. Merchants who sell electronics, TV’s, cameras and office equipment should definitely consider listing with StreePrices (CPC based pricing) to increase exposure, site traffic and hopefully sales too! There can never be too many deal finders, since a lot of the best deal sites can be hard to find themselves. Sites like StreetPrices do all the work for shoppers and provide the information they need in the quickest most efficient ways possible.

To Autumn: Thanks so much for participating in this interview series and for getting back to us with quality answers and feedback about your shopping engine, StreePrices. I learned a lot that I didn’t know, including the upcoming revamp and feature releases (keep me posted for some possible exposure on our site). I really appreciate the detailed information and the “sneak-peek” screenshot you provided, awesome! Feel free to keep us in the StreetPrices loop.

To our readers: We have many more interviews like this one planned for the future. Some are already in the works, so check back often as we have been posting them every few days, on average. As always, you can subscribe to our articles Web feed or enter your email address to get updates sent to you. Hope you enjoyed this interview with StreetPrices.

StreetPrices is Featured as one of the Deal Finders on our Product Listing Guide!

Article Information

View reader comments...
Like this? Subscribe to our RSS feed or email updates. It's free!
Our Subscribe page has even more ways, including our blog widget.
Article Ratings: 1 - Poor2 - Fair3 - Decent4 - Good5 - Excellent (5 votes, average: 5 out of 5)
Loading ... Loading ...
By eCopt on October 10, 2007,
Bookmarks: or use Permalink
Read Related Articles In: Interviews, eCommerce Business, Comparison Shopping


Related Articles

Read more articles...

1 Reader Comment or Link

Add a new comment...

TrackBack URI...

Add a Comment

Comments RSS feed for this post...

Name (required)

Subscribe without commenting