Yesterday, a new beta site launched offering social and tech-savvy consumers a chance to explore their city (starting in Seattle) in a fun and engaging way.
Wrazz (wrazz.com) is a new site that blends social networking and social commerce allowing friends to connect and find the best deals in their local area.
The internet is a complicated place, and there’s a very good reason that the part it’s most widely known for is called the world wide web. Even if your website is brilliantly designed, and has an excellent product, there may be plenty of other companies and small business owners competing with you. So how do you make yourself stand out among these competitors? Well, one way is to remember that the internet is more than just HTML and FTP – it has a caste system, and at the top are the technologically elite. We’ll show that not only can these elite be your best spokesmen – they’ll often do it for free.
Some of the most important parts of business are making connections, following leads, and communicating with future prospects. Many companies participate in Expos, Conventions, Trade Shows, and many other eCommerce events for this reason. Today, business travel is on the decline and smaller companies are missing potentially valuable associations. However, many people are meeting and engaging with colleagues from around the world online.
So we’ve talked about how to build a website people like, and we’ve talked about how to gather metrics, both of which are useful skills for any small eBusiness owner. But a question still remains: How do I know what my customers really like? Thankfully, there are ways to find this out, and in this article, we’re going to talk about one of the simplest: A/B testing.
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