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eCommerce Marketing & Optimization

You don’t need a degree in design to craft a strong user experience. While a professional may know a lot more than you do about crafting a functional and beautiful website – that is their job after all – not everyone can afford this expertise, especially when first starting out. However, instead of struggling along with a poor UX until you can afford to hire a design company, lets talk about a few simple ways you can make your website more user friendly.

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By Ben S. on July 29, 2010 » Permalink » 1 Comment
Read Related Articles In: Usability & Design,Visitor Conversions,eCommerce Marketing

Not long ago, social commerce was merely an abstract concept with a questionable future in eCommerce. Now, nearly every retailer knows that engaging online consumers is an essential part of business. Companies are eager to start the conversation with their customers and get the customers talking to each other.

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By Amber C. on July 27, 2010 » Permalink » 3 Comments
Read Related Articles In: Social Media,eCommerce Marketing

Welcome to Beginning UX, a series dealing with the importance of crafting a strong user experience – and why, no matter how amazing your product is, it’s worth learning the techniques necessary to take your website from the most basic level of user friendly design all the way to incorporation of social media and more.

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By Ben S. on July 21, 2010 » Permalink » 4 Comments
Read Related Articles In: Usability & Design,Visitor Conversions,eCommerce Marketing

PowerReviews Logo

PowerReviews was founded in 2005 by Andrew Chen and Robert Chea and is now considered to be a leading provider of social commerce solutions. The company has helped hundreds of retailers engage customers and build communities online. Internet Retailer included the company in 2009’s Top 500 Solutions Winner. Sites such as RadioShack, Diapers.com, TicketsNow, and Orbitz and many more are using customer reviews systems provided by PowerReviews.

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By Amber C. on July 19, 2010 » Permalink » 3 Comments
Read Related Articles In: Interviews,Social Media,eCommerce Marketing

eCommerce Optimization

Hey strangers! It’s me Matt Franklin, your friendly eCommerce blogger. If you’ve read this eCommerce and marketing blog in the past, or have seen me on social networking sites you probably know me better as “eCopt”. I’m here posting today to let everyone in on a huge secret and some news that I personally find extremely exciting, and think you will too. First though, I should probably explain a little back story for those of you who are just tuning in, or haven’t visited the blog in a long time. I’ll try to keep it short and sweet!

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By eCopt on July 2, 2010 » Permalink » 5 Comments
Read Related Articles In: Site News & Updates

Past Articles, Guides & Tutorials by eCopt (All Archives)




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